Personalization: It’s Now or Never for Retailers
From brick-and-mortar stores closing to giants taking over and technology evolving, the retail industry is in a period of drastic change. Here is why personalization is imperative today.
From brick-and-mortar stores closing to giants taking over and technology evolving, the retail industry is in a period of drastic change. Here is why personalization is imperative today.
The growing prevalence of in-store technology is changing the game and revolutionizing customer communication, order fulfillment and beyond. One of the latest technologies to shake things up is beacons.
In today’s multichannel world, consumers have more flexibility and more avenues for shopping than ever before. There’s no chance that this multichannel revolution will slow, however, so brands need to act now to address these challenges or risk being crushed by the competition.