Alloy melds print and online
Catalogers offer everything from free shipping and handling to gifts with purchase to drive traffic to their Websites. But for Alloy, a $10 million marketer
Catalogers offer everything from free shipping and handling to gifts with purchase to drive traffic to their Websites. But for Alloy, a $10 million marketer
Locking in paper prices with a third party can stabilize costsAnyone remember the 50%-plus paper price increases of 1994-95? Catalogers Miles Kimball
CVI purchase doubles Potpourri’s number of titlesThe dictionary defines “potpourri” as a combination of incongruous elements, but multititle catalog mailer
Concepts Direct launches BotWebWhat does multititle cataloger Concepts Direct have in common with BotWeb, a new catalog-focused online shopping portal?
Hanover Direct plans to make the tag line “Made in China” synonymous with luxury products while providing its catalogs with a new source for Asian-inspired
Will improved digital wallets win over shoppers and boost online sales?Getting customers to come to your Website is hard enough; getting them to complete
But government commission has yet to discuss types of changesTime is running out for the Advisory Commission on Electronic Commerce (ACEC). The government-appointed
For the past two decades, most catalogers have relied on the QuarkXPress design software to lay out their books. According to Catalog Age’s Benchmark
Women’s apparel cataloger The J. Jill Group (formerly DM Management) announced it will fold its secondary title, Nicole, in response to what president/CEO
Beauty, fashion, and fun – that’s the message Specialty Catalog Corp. wants to get across to customers with the repositioning of its Paula Young catalog.