New Web Catalogs
From a lavender line by Rona Barrett to retro gear for bowlers, these new online catalogs speak to the unique. BowlingShirt.com Thanks to demand for all
Online Asset Exchange
Realizing that not all businesses are inclined to buy industrial equipment via the Web, San Diego-based Online Asset Exchange launched a print catalog
TeaLuxe
From a tea salon-turned-catalog to women’s athletic wear dot-com, this month’s print debuts cross channel barriersHaving launched in 1994 as a tiny tea
Heavenly
Renowned for its comfortable beds, Westin Hotels & Resorts had become so inundated with customer requests to buy its Heavenly Bed that it launched Heavenly,
Lucy.com
In September, Web pure-play Lucy.com entered the print catalog channel with a 36-page book. The Portland, OR-based women’s athletic apparel marketer mailed
Betty Crocker catalog gets a facelift
Like many aging beauties, the Betty Crocker catalog had some work done. After all, the 38-year-old housewares cataloger bearing the name of the 65-year-old