Silver Star Brands has acquired certain of the assets of Native RemediesLLC.
Launched in 2002, Native Remedies is a direct-to-consumer ecommerce marketer of natural and homeopathic health and wellness products. Native Remedies embraces a natural approach to common ailments for complete family wellness, including pets, through a variety of high quality remedies. The complete product offering can be found at www.nativeremedies.com.
“The addition of Native Remedies will complement our existing direct-to-consumer portfolio while enhancing our market share within ecommerce and allow us to strengthen our position in the growing health, wellness and beauty segment,” said Robert B. Goergen, Jr., the CEO of Blythe, which is the parent company of Silver Star Brands. “The company also fits with our strategy to seek attractively priced acquisitions that can leverage our existing expertise and infrastructure.”
Native Remedies will be managed by Silver Star Brands, which also owns the Miles Kimball, Walter Drake, Easy Comforts, As We Change and Exposures brands. Financial results from the acquisition will be included in Blyth’s Catalog & Internet segment for reporting purposes.