Without personalization, brands often fail to leverage important contextual data, resulting in up to $5 million in lost revenue over just a few years. By implementing these five quick steps with these key targeted audiences, retailers can begin the path to personalization.
Content is king. Most people intuitively understand this to be true, because we all shop online. If you can’t tell what exactly a product is since it’s missing key product details, you won’t buy it. To plan and optimize your content, you must understand what consumers are looking for at every moment during their shopping journey.
Retail has always been a beast of its own. There is simply no room to make a misstep in the current retail environment. Here are five ways data improves retail experiences.
Cost savings play a major role in the IoT messaging of major software vendors. But in a recent survey, retailers valued IoT data analytics as a way to improve merchandising, not operations. See what is happening and what does IoT data analytics offer retailers.
Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 08/17/2016 Kohl's Looks to Boost Store Sales with Omnichannel Push To remain competitive and boost flagging store sales in a … Continue Reading →
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 08/16/2016 20 Email Marketing Hacks for Increased Everything You may have seen various tips, tricks, or “hacks” … Continue Reading →
Macy’s Inc. said Thursday that it will close approximately 100 Macy’s full-line stores and will invest in improvements in ongoing stores and digital vehicles. Stores will remain critical customer touchpoints for Macy’s, along with online shopping and mobile apps, as omnichannel retailing continues to evolve, Macy’s Inc. said in a press release.
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 8/12/2016 Wayfair Improves Logistics Performance By Moving More of it In House Online home goods seller … Continue Reading →
For online businesses or retailers, the lazy days of summer often pose an unfortunate reality – one that traditionally includes less attention from consumers and slower sales both online and in-store. Here are four tips to beat those late summer time blues for your business.
Top retailers use innovation to deliver an outstanding customer experience and set themselves apart. Here’s why Ulta Beauty won MCM’s Innovator of the Year.