4 Customer Data Problems that Can Impact Your Sales

| Michael Gerard

Advances in AI-based personalization technology let retailers tap into vast amounts of customer data. Analyzing it allows you to create personalized experiences that help secure customer loyalty. However, this exercise requires a clear strategy that should be based on a robust technology platform.

Peapod Shuts Down Midwest Operation to Focus on East Coast

| Mike O'Brien

Ahold Delhaize USA said it plans to close the Midwest division of its Peapod online grocery delivery business to focus on expanding operations in the more lucrative East Coast, where most of its stores are located. Dutch-based Ahold said the Midwest operation of Peapod represented $97 million of the $1.1 billion in online sales in the U.S.

Consumer Data Privacy, Preferences and Permission: A Time of Reckoning

| Denise DeSisto

As consumers gain power over their information, the rules are changing. But that doesn’t mean businesses can go back to marketing blindly, ignoring one-to-one relationship building. Data still drives relationships, but permission will be required, unlike the invisible site cookies of the past. Here are some tools for navigating the new reality.

O+F Advisor 2/5/20

| David Hurwitz

Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 2/5/2020 OnTrac Updates to Master Contractor Model in Wake of AB5 in California The effects of California’s AB5 law are … Continue Reading →

AMS Acquires EchoData, Expands Same-Day, Two-Day Fulfillment

| Mike O'Brien

Third-party logistics (3PL) provider AMS has acquired EchoData Group, a provider of omnichannel fulfillment services. The acquisition gives AMS greater ability to serve customers with same-day delivery in major population centers on both coasts, and adds two-day delivery coverage to 90% of the U.S. population.

7 Steps to Analyze Your Peak Holiday Season Ecommerce Operations

| Brian Barry

Many ecommerce businesses realize 60% to 70% of their profits in the fourth quarter. For multichannel businesses and wholesalers, their peak season starts months earlier to supply retail and ecommerce. Take the time now to analyze your fulfillment successes and failures and develop an improvement plan for this Q4 using these 7 steps.

Pros and Cons of an Owned Ecommerce Website for Small Sellers

| Greg Chapman

Today’s small business owner can reach more customers in more ways. Between branded websites and marketplaces, the evolving nature of ecommerce means even the smallest businesses to effectively, efficiently reach a broader audience. But which makes the most sense from your business? Here are the pros and cons.

With so many cost-effective ecommerce options available to very small businesses (VSBs) with less than 50 employees, how do business owners know which channels make the most sense for their bottom line?