A great mobile experience is just one part of the customer-centric strategy that the smartest brands are using every day. The customer, after all, is the driving force behind all of the great holiday numbers we’ve seen. Here are some key customer experience issues that will keep customers coming back to your site on any channel.
The next wave payment technology on providing merchants with more insight than ever before throughout the customer journey. See how your business can benefit from online payment technologies.
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 2/9/2016 Taking a Closer Look at Your Data Being able to combine your online and in-store data … Continue Reading →
Being able to combine your online and in-store data today is critical for a brands’ personalization efforts. That is why it is important to be able to take a closer look at your data to help gain insight into your customer.
From faster loading retail apps in India to digital wallet-identification cards in sub-Saharan Africa, the opportunities for retailers to serve new customers in new ways are growing at a rapid pace, and consumers are responding. Here’s more insight and information gleaned from the Nielsen Global Connected Commerce Survey.
General Growth Properties Sandeep Mathrani spilled the beans today on a big secret that really comes as no surprise: Amazon is going to open more Amazon Books bricks-and-mortar store locations. Like, at least 300 of them.
Shoppers not only expect but demand flexibility and freedom to buy at their total convenience. This creates supply chain complexity around synchronizing inventory and orders coming from stores, websites, mobile, catalogs, etc.
Are you using your marketing database to its best advantage? It forms the nucleus for all your B2B and B2C marketing efforts, and offers insights that will help you generate targeted lists for direct marketing communications.
When it comes to operations, every retailer, big or small, faces the same challenge: providing their in-store associates with the technology that gives them the opportunity to assist time-starved, information-rich consumers before they walk out the door to buy elsewhere.
So many need-to-have or impulse purchases are lost when retailers can’t satisfy those cravings in the moment.