5 Must-haves for a Retailer Mobile Payment Solution (And Why Apple Pay Falls Short)
The point-of-sale has long been a battleground for retailers. Retailers want control over the payment process, but card networks and banks call the shots.
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Success, Growth Await Companies that Engage Emerging ‘Mobile-First’ Markets
Around the world, smartphone adoption is soaring, leaving traditional computers (and the conventional web) in the dust. According to data from StatCounter, global webpage views on desktop browsers have plummeted 13% in recent months
Retailers’ Apps Shows Mobile’s Growing Influence on Holiday Shopping
PORTLAND, OR–(Marketwired – December 01, 2015) – As holiday shopping results are tallied from the Thanksgiving to Cyber Monday time period, many are finding it was a banner year for … Continue Reading →
Editor’s Notebook: Cyber Weekend BOPIS Went Smoothly… Kinda…
Buy online, pick up in store… Seems pretty easy from the customer point of view, and seems pretty complicated from a retailer’s perspective. And during the holiday season, omnichannel shopping … Continue Reading →
Vista Equity Simultaneously Buys MarketLive and Shopatron
Vista Equity Partners did some pre-Thanksgiving shopping: On Nov. 25, the private equity firm acquired both MarketLive Inc. and Shopatron. Here’s how Vista Equity envisions integrating Marketlive with Shopatron.
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Sitecore is the global leader in customer experience management software committed to helping marketers own every customer experience.
3 Ways Local Retailers Can Engage Last Minute Shoppers
What does the holiday shopping season really look like? You might conjure images of densely packed stores and ransacked aisles; a pair of fathers grappling for the last must-have toy in stock; a mall Santa capping off a meandering line of parents and their children—many of whom are cycling through the full spectrum of emotional states. These images betray reality.
How To Mount the Most Successful Holiday Campaigns on Social Media Platforms
eMarketer estimates that US holiday retail sales in November and December 2015 will increase 5.7% year-over-year to $885.7 billion, with e-commerce accounting for 9.0%. Mobile will contribute to this growth … Continue Reading →
Editor’s Notebook: Black Friday and the Parkin’ is Easy
Managing Editor Tim Parry never thought he’d go to one mall and one shopping center with a major discount store on Black Friday and not have to deal with horrific traffic, angry mobs, and find a parking spot. Here’s more about Tim’s omnichannel Black Friday.
Editor’s Notebook: My Big Fat Omnichannel Thanksgiving Shopping Day
A new Parry Family tradition began this Thanksgiving Day. This was the first time in about 10 years that my wife, Ursula, was not doing double-duty as a float escort … Continue Reading →