MCM Ecommerce&Marketing 8/14/18
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 8/14/2018 We Want You … to Attend The Marketplace Summit The Marketplace Summit is a one-day virtual … Continue Reading →
Search Results for back to school
Analytics Help You Better Manage Ecommerce Fulfillment Demand Spikes
Customer experience can suffer if an ecommerce fulfillment center is unable to quickly scale its operations, but not every company has the resources to respond swiftly. If you’d like to stay one step ahead of demand, consider these 3 analytics strategies to manage planned (and unplanned) peak seasons.
Back-To-School Gives Retailers Opportunity to Win Back Customers
Students and parents see summer vacation as a time for relaxation and a carefree attitude; however, the season is anything but for retailers selling the items students need when they return to class in the fall. Here are some opportunities retailers can pursue to come out on top against competitors.
MCM Ecommerce&Marketing 8/7/18
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 8/7/2018 Loyalty and the Rise of Gen Z By 2020, Gen Z is projected to account for … Continue Reading →
3 Strategies for Brands Targeting Back-to-School Shoppers
Brands are competing for dollars with big-box retailers like Staples, Office Depot, Walmart and Target as well as computer and apparel companies. With so much at stake, how can you influence back-to-school shoppers? Here is what brands need to know to get more attention and an increased share of purse.
MCM Ecommerce&Marketing 7/24/18
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 7/24/2018 CIRP On Prime Membership Trends and Amazon Prime Day While membership in Amazon Prime is growing … Continue Reading →
MCM Ecommerce&Marketing 7/17/18
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 7/17/2018 Back-to-School Spending Expected to Reach $27.6 Billion Domestic back-to-school spending is projected to reach $27.6 billion … Continue Reading →
Back-to-School and College Spending Expected to Reach $82.8 Billion
Total back-to-school spending for children in K-12 and college combined is projected to reach $82.8 billion this year, down from $83.6 billion in 2017, according to the National Retail Federation’s annual survey, which was conducted with research partner Prosper Insights & Analytics. Here are the results from the survey and what it means for the back-to-school shopping season.
Back-to-School Spending Expected to Reach $27.6 Billion
Domestic back-to-school spending is projected to reach $27.6 billion this year or $510 per household, up slightly from $501 in 2017, according to data from Deloitte’s annual back-to-school survey. Here is what the rest of the survey revealed about the back-to-school shopping season.
Merchants Looking to Strike Gold Inside, Outside Prime Day
As Amazon Prime Day 4.0 is set to run for 36 hours Monday and Tuesday, merchants are making last-minute preparations on ads, promotions, pricing and Prime eligibility. Others are looking to create their own buzz, drafting on an extended ecommerce holiday projected to grow by 40% to $3.4 billion. See what else is in store.