Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 3/15/2017 6 Effective Steps to Create a Sustainable Shipping Environment With increasing awareness about climate change, more and more businesses … Continue Reading →
When I talk to marketers at consumer goods companies, I often hear a familiar challenge: Figuring out how to encourage customers to review their products at scale. Here are ways to get more product reviews from consumers.
User-generated content has come a long way since 2005, when YouTube was making a splash with product videos. Consumers today watch 1 billion hours of YouTube per day. Consumers today watch 1 billion hours of YouTube per day. By uploading product reviews, how-to content and playful product placement, consumers are given unprecedented access to a brand’s reputation, allowing everyday shoppers to serve as a powerful new breed of brand ambassadors. Here are other ways to user-generated content is being used and how it can help your brand get in front of the customer.
Machine learning is more than the new buzzword on Buzzfeed; it has the potential to spearhead another digital upheaval, transforming the way humans interact with technology, and the way ecommerce does business. Here are some ways machine learning could change the face of retail in the years to come.
With technology and the way people are shopping is changing today at a rapid pace, it is hard to imagine what the future will hold for retail in 2020. Early indicators show that retail is only set to change further as we go beyond 2020.
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 3/14/2017 49 Elements Your Product Detail Page Must Have Simply selling a great product just won't cut … Continue Reading →
International Women’s Day was celebrated throughout the globe on Wednesday and retailers joined in to recognize women on Instagram through inspirational quotes, imagery and by marketing product. See how this sampling of brands remembered today’s woman.
Just as the lion tamer must teach huge, hot-tempered animals to respond to commands without becoming their lunch, so must ecommerce fulfillment must get customers’ goods delivered on time and intact — all while preventing costs from skyrocketing. Here are some tips to help you get there.
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 3/10/2017 Iguama Expands Online Shopping Mall to Mexico Cross-border shopping company, iguama announced it has expanded … Continue Reading →
Business management is a compelling task that all companies’ owners are to solve. Be it a small, middle-sized or large company, its managers and employees will have to handle multiple tasks and address a bevy of problems. Here is what you need to know about finding the perfect CRM solution to meet your needs.