MCM Tuesday 1-13-14

| Chris Intili

Chief Direct Marketer View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant January 13 , 2015 What Retailers Need to Know about Big Data Mobile Will Represent … Continue Reading →

Why Customers Prefer Online Shopping

| Daniela Forte

More and more shoppers are opting to buy online than in-store. This infographic by Nextopia illustrates the various reasons why people are moving away from the shopping mall to the screen.

Sylvia Test O+F

| Jason Yu

Chief Direct Marketer View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant January 06 , 2015 U.S. Currency Boom Impacts Global Ecommerce Beyond the holiday shopping headlines, … Continue Reading →

MCM Thursday 1-8-15

| Chris Intili

Chief Direct Marketer View Web Version MCM THURSDAY News and Intelligence for the Multichannel Merchant January 8, 2015 Coach Acquires Stuart Weitzman Coach announced it is acquiring luxury footwear brand … Continue Reading →

Amazon Falling Back to the Pack in Customer Satisfaction

| MCM Staff

The 2014 Answers Experience Index reveals that Amazon’s customer satisfaction score slipped to 83, tying it with QVC for the highest score among the top 100 ecommerce sites measured. Here’s a look at how far Amazon’s score has fallen in just one year.

In 2015, Technology Catches Up with Cross-channel Marketing

| Michael Osborne

2015 is the year when the promise of cross-channel marketing nirvana is fulfilled, finally. For marketers who are open to the concept, they can have a partner in innovation vs. a vendor of technology. That’s because the technology has caught up to the vision.

How Convenient is Buy Online, Pickup In Store?

| Tim Parry

Buy online, pickup in store is supposed to be a major differentiator for omnichannel retailers. But is it really that convenient? Here’s what StellaService found out.

MCM Tuesday 12-30-14

| Chris Intili

Chief Direct Marketer View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant December 30, 2014 Christmas Day Online Sales Up 8.3% 3 Personalization Pillars That Will Make … Continue Reading →

An eBay Local Pilot Grows in Brooklyn

| Mike O'Brien

eBay said 83 businesses – including online merchants as well as retailers with physical stores – have joined its eBay Local pilot program in Brooklyn, NY., offering a range of delivery options, including $5 same-day and in-store pickup, to consumers through eBay’s website and mobile apps.

The Brooklyn trial is taking place as the company shifts the focus of Amazon Local more toward its core marketplace sellers, with less emphasis on major retailers.