MCM Ecommerce and Marketing 10-25-16
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 10/25/2016 Attracting Consumers with Unique Data is the Next Big Thing Retailers that engage and deliver using … Continue Reading →
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10 Ways to Use Online Reviews to Make Your Job Easier
With the holidays fast upon us, it is important to prepare for this key selling season, that is why it is important customer satisfaction is your primary goal. Here are 10 ways you can leverage your reviews and make your jobs easier.
MCM Week in Review 10-21-16
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 10/21/2016 Improving the Delivery Experience with Transparent Customer Communication With customer expectations rising, merchants are turning … Continue Reading →
The 3 Rules of Augmented Reality
One of the biggest frustrations brick and mortar retailers in the age of the smartphone is how to get Millennials and other mobile-first shoppers to come into physical stores. When Pokemon Go augmented reality app came out in July, it brought them in droves. For retailers to understand this phenomenon and the technology, they must first grasp what augmented reality is all about.
Attracting Consumers with Unique Data is the Next Big Thing
Retailers that engage and deliver using unique data-driven digital engagement strategies are more likely to forge deeper connections with consumers and drive more value and sales. Here’s why tapping into real-time social media activity can ignite consumer passion and interest, make consumers feel connected to the brand and help create your own super fans.
MCM O+F Advisor 10/19/16
Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 10/19/2016 Women in Operations 2016 | Angie Stocklin Angie Stocklin has two degrees: a BS in Psychology and an Ed.S. … Continue Reading →
MCM Ecommerce and Marketing 10-18-16
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 10/18/2016 Is Google Trying to Kill the Mobile Popup? As you may have heard by now, come … Continue Reading →
The New Shopper Journey – Circular and Complex
There is a fundamental shift in retail, 10 years ago retailers needed a department store to ensure success, now they use social media. Here is an inside look at the new shopper journey.
MCM Week in Review 10-14-16
Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 10/14/2016 Silver Star Brands Had Issues on Walmart.com after Jet.com Acquisition Walmart’ acquisition of Jet.com wasn’t … Continue Reading →
Cross-Border Ecommerce Prevalent Among Global Consumers
New Pitney Bowes survey finds that cross-border ecommerce is prevalent among global shoppers. See what this means for retailers world-wide.