Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 8/26/2016 Roland Smith Retiring, Office Depot Reorganizing Executive Committee With its merger with office supplies rival … Continue Reading →
Multichannel Merchant for the week of 8/25/2016 4 Principles for Reaching the Global Consumer Consumers today are making purchases both on and offline, through mobile devices, and even social channels … Continue Reading →
Social media presents unlimited opportunities for retailers to personalize, influence and enhance the customer journey. A recent report from Boston Retail Partners, “Enhancing Customer Engagement Through Social Media,” identifies five key areas where retailers should utilize social media to improve the customer journey.
Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 8/24/2016 Service with a Hidden Smile Smiling is a great tool for call center staff, as it can make employees … Continue Reading →
It’s no secret that, in recent years, retailers have been challenged to keep customers loyal and remain competitive. See why shoppable and user-generated content is important for your brand.
Consumers today are making purchases both on and offline, through mobile devices, and even social channels from all over the world. Retailers are transforming their business strategies to engage these consumers, wherever they are, but not every retailer is seeing the payoff for their efforts.
Content is king. Most people intuitively understand this to be true, because we all shop online. If you can’t tell what exactly a product is since it’s missing key product details, you won’t buy it. To plan and optimize your content, you must understand what consumers are looking for at every moment during their shopping journey.
Cost savings play a major role in the IoT messaging of major software vendors. But in a recent survey, retailers valued IoT data analytics as a way to improve merchandising, not operations. See what is happening and what does IoT data analytics offer retailers.
Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 8/23/2016 Which Subscription-Based Payment Model is Right for Your Business? So, you’re considering the move to a … Continue Reading →
To retain customers, drive repeat purchases, and continue to grow your business, you must provide your customers with a five star experience, every time they use your site or interact with your company. By implementing these five steps, your business will be on its way to building a loyal customer base, and driving sales.