Nordstrom to Acquire Trunk Club
Trunk Club’s 250 personal stylists build true, one-to-one relationships with their members to understand their lifestyles and styling preferences before hand-selecting merchandise that is then shipped to the customer.
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eBay: 79% of Global Shoppers Prefer PayPal
PayPal’s global business generated $986 million in revenue in the second quarter, and international revenue grew at a rate of 19% year over year. Here’s a look at what’s sparked the 11th consecutive quarter of global growth for PayPal.
A Sparkling Social Engagement
Beginning with Off Broadway Shoes’ social media presence, social media marketing agency redpepper generated brand engagement through a custom Facebook tab that housed “Sparkle Spree,” an interactive game with paired with a sweepstakes full of giveaways and prizes for participants.
How To Survive The Holiday Season: Become Your Customer’s Best Friend
Last holiday season, online retailers focused on streamlining the shopping experience so consumers could more easily find what they were looking for. So how can retailers build on this momentum? By taking the customer relationship one step further and getting inside the customer’s inner circle of trust as one of their “best friend brands.”
MCM Tuesday July 29, 2014
View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant August 08 , 2014 SUBSCRIBE UNSUBSCRIBE Amazon Opens 3D Printed Products Store Collaborating with Customers Can Mean Big … Continue Reading →
Collaborating with Customers Can Mean Big Business
Some retailers have tapped into this new era of omnichannel marketing by collaborating very directly with customers. Using mobile technology combined with in-store experience, they are able to tap into the collective genius of customers. Here are five examples you need to check out.
Families Following an Omnichannel Back-to-School Shopping Path
Back-to-school shoppers are taking advantage of all the options offered to them in today’s omnichannel environment, and toggling between channels and devices to facilitate different parts of the shopping experience.
Return to Sender: Making Package Returns Easy, Part II
Endicia CEO Amine Khechfé shares some more best practices for making returns of items purchased online easier for consumers.
NetSuite Acquires Venda to Accelerate Growth in Europe
The combination of NetSuite and Venda will deliver unprecedented capabilities that businesses need to meet the demands to deliver a seamless, omnichannel commerce experience to consumers and businesses, NetSuite said in a press release.
O+F Advisor 7-16-14
View Web Version O+F Advisor Operations & Fulfillment Strategies & Tactics July 16, 2014 SUBSCRIBE UNSUBSCRIBE How to Grab Your Slice of the Global Ecommerce Pie That Moment You … Continue Reading →