3 Important Factors for Understanding Where Your International Shoppers Are

| Gregg Zegras

One of the most common mistakes online retailers can make when expanding globally is presenting international visitors with a site experience that mirrors their domestic site. To keep global online shoppers engaged long enough to make a purchase while addressing all of their needs, it’s critical to truly understand where they are coming from, and not just based on their geographic location. 3 important factors U.S. retailers need to understand and address to meet international shoppers’ needs for overall global ecommerce success include

MCM Week In Review 4-1-16

| Chris Intili

Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 4/1/2016 It's April, Fools! Trader Joe's is closing all its stores, and the sky is falling. … Continue Reading →

MCM Global 3-31-16

| Chris Intili

Multichannel Merchant for the week of 3/31/2016 FedEx Rebrands Bongo International as FedEx CrossBorder FedEx Trade Networks, the international freight forwarding arm of FedEx Corp., has announced the re-launch of … Continue Reading →

O+F Advisor 3-30-16

| Chris Intili

Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 3/30/2016 How Social Customer Service Affects Your Bottom Line Your presence and engagement on social media can be a powerful … Continue Reading →

MCM Ecommerce and Marketing 3-29-16

| Chris Intili

Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 03/29/2016 Retailers Need to See Omnichannel as a Singular Effort If retailers are looking at omnichannel as … Continue Reading →

Week In Review 3-25-16

| Chris Intili

Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 3/25/2016 Week in Review: Rolling Out the Red Carpet in Cincinnati The red carpet will be … Continue Reading →

Week in Review: Rolling Out the Red Carpet in Cincinnati

| MCM Staff

The red carpet will be rolling out in Cincinnati on April 14. That’s when Multichannel Merchant will announce the winners of its annual Excellence in Customer Experience Awards its 2016 Operations Summit.

MCM Global 3-24-16

| Chris Intili

Multichannel Merchant for the week of 3/24/2016 No Foolin': Growing Global 45% Discount Ends April 1 Come to the Growing Global 2016 conference at the Duke Energy Convention Center in … Continue Reading →

O+F Advisor 3-23-16

| Chris Intili

Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 3/23/2016 Ask the Right Questions About Your Retail Freight Management Strategy The thought process behind a retail freight management strategy … Continue Reading →