Retailers Struggle with Omnichannel Experience
In order to drive sales and gain loyalty with their customers, retailers need to deliver on customer expectations and provide a seamless shopping experience.
Search Results for in-store
How to Spring Clean With Customer Acquisition
There were more than 1 billion smartphones in consumers’ pockets at the beginning of 2013, according to Forrester Research Inc.’s 2013 Mobile Trends for Marketers report in February. With the … Continue Reading →
MCM Tuesday April April 23, 2013
View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant April 23 , 2013 Make Pinterest the New Home for Your Videos How B2B Brands Leverage Marketing … Continue Reading →
Women Prefer In-Store Shopping Over Shopping via Smartphone
While 53% of women have between one and five shopping apps on their smartphone, they would still much rather shop for clothes and shoes in a retail store, reports a new study published by mobile-retail marketing platform provider Swirl.
The Ecommerce Movement: 2003 vs. 2013
In the last 10 years the face of the ecommerce industry has changed significantly. In this infographic by Corra, you can go back in time and see how far the ecommerce industry has come in terms of technology.
Sears Holdings Launches Fulfilled By Sears
HOFFMAN ESTATES, Ill., April 17, 2013 /PRNewswire/ — Sears Holdings has launched Fulfilled By Sears, a turnkey fulfillment service that offers pay-as-you-go pricing for businesses seeking a simple, cost-effective solution to manage … Continue Reading →
New Aritzia Ecommerce Site to Augment In-store Experience
Acquity Group has launched of Aritzia.com for fashion retailer Aritzia. The new website complements Aritzia’s broad brick-and-mortar presence and delivers a compelling digital experience to the company’s fashion-savvy shoppers.
Contextualized Video Optimizes Customer Experience
In order to maximize the value of digital experiences, marketers need to embrace one of the most effective ways to shape customer experience: well-placed, well-timed, online videos.
Lessons Learned from J.C. Penney
A few questions went through my mind when I heard Ron Johnson stepped down (as the press release reads) as CEO at J.C. Penney. One was the Ron Burgundy line, … Continue Reading →
3 Critical Steps to Avoid Social Media Meltdowns
Someday, somewhere, somehow, every retailer will deliver a bad customer experience. Products disappoint, a customer service representative has a bad day, ordering snafus occur; it happens.