Lessons from the Amazon Breach: How to stop fake reviews
As an online retailer, establishing trust among your audience is a key element in your sales strategy and relationships.
As an online retailer, establishing trust among your audience is a key element in your sales strategy and relationships.
While the retail industry overall reports from comScore, ShopperTrak and National Retail Federation report tepid holiday sales results so far, MarketLive is reporting across-the-board double-digit increases in online traffic, conversion and revenues within its customer base.
Maintaining social media accounts for marketing and customer service is a “must-have” for businesses these days.
Several major online retailers and pop star Demi Lovato generated a lot of buzz around Cyber Monday. See how Twitter played a role.
All sorts of sales records were set on Cyber Monday 2015. IBM reported a 17.8% lift in Cyber Monday sales, and Adobe said nearly $3 billion was spent online.
MCM Tuesday %%PLUGIN_WEB VERSION:1859651-View Web Version%% MCM TUESDAY News and Intelligence for the Multichannel Merchant December 1, 2015 Vista Equity Simultaneously Buys MarketLive and Shopatron Vista Equity Partners did some … Continue Reading →
Social media platforms are rolling out new advertising and native shopping features as they vie for retail dollars. See which social media platforms are rolling out the latest features.
What does the holiday shopping season really look like? You might conjure images of densely packed stores and ransacked aisles; a pair of fathers grappling for the last must-have toy in stock; a mall Santa capping off a meandering line of parents and their children—many of whom are cycling through the full spectrum of emotional states. These images betray reality.
eMarketer estimates that US holiday retail sales in November and December 2015 will increase 5.7% year-over-year to $885.7 billion, with e-commerce accounting for 9.0%. Mobile will contribute to this growth … Continue Reading →
But how high were they? Preliminary results show that Black Friday sales were up anywhere from 16.1% to 21.5%, depending on which vendor is reporting figures.