Mobile has evolved significantly throughout the years, and shoppers today are using their smartphones for nearly everything they do. Are you catering to your mobile customer and is mobile part of your omnichannel strategy? Here are several ways marketers can sell to the mobile consumer.
Unified commerce, unlike omnichannel, provides retailers with global reach in any market; a single version of the truth for scenarios like sourcing and returns; and control over hidden costs like shipping enablement that have crippled margins and ceded far too much ground to the likes of Amazon. See how unified commerce delivers on the promise of omnichannel.
The recent Executive Operations Forum at Operations Summit 2017 generated many ideas and cost-savings tips. What improvements, best practices and innovations have you implemented in your contact center, fulfillment and inventory management? Here are 27 innovations that six direct to customer companies attending the forum have implemented.
Omnichannel sports licensed retailer LIDS Sports Group announces the official launch of its mobile application that provides a gateway into a loyalty program centered around rewarding shoppers with exclusive deals and experiences.
Whether they’re shopping from a smartphone, PC, an in-store kiosk or a catalog, today’s consumers expect a seamless experience across channels and devices. The delivery of that optimal omnichannel customer experience requires a robust order management system (OMS). Here are four questions to think about when deciding whether outsourcing your order management system makes sense for your business.
With 8.2 million shoppers now owning a voice-activated digital assistant device, a marketer’s game plan has changed when it comes to selling to its customers. Here are ways marketers are using these devices to their advantage.
What makes a customer choose to do business with a retailer for the first time? Better yet, what makes a customer loyal to that brand? The customer today is extremely connected so it is important to find a relevant, frictionless experience. Here are several ways to make the shopping experience both memorable and simple.
Multichannel Merchant Operations & Fulfillment Strategies & Tactics week of 03/31/2017 MCM O+F Advisor 4-5-17 …» Share this article: sponsored by Want to deliver a seamless omnichannel experience? … Continue Reading →
More and more retailers are closing stores and other one joins the list. GameStop is planning to close about 150 of its stores in 2017. See what plans the retailer has going forward for 2017.