From clicks to bricks
Today’s shoppers are spending more time online searching and researching products than ever before. As the Internet continues to grow as the first stop
Search Results for in-store
You’re hired
It’s so annoying. A shopper is trying to check out, and the sales clerk is chatting on the phone or staring into space. Does this happen to your customers?
Sears Eyes Teen Girls with Prom Site
Ask a high school-aged girl where she wants to buy her prom gown, and in all probability she’s not going to answer “Sears.”
Mail or Mulch
Postmaster General John Potter has challenged customers to reduce undeliverable-as-addressed mail by 50% by 2010. Are you up to the test?
Sharper Image Seeking Store Liquidators
High-tech gadgets and gifts merchant Sharper Image, which filed for Chapter 11 bankruptcy protection on Feb. 19, is seeking court approval to hire a liquidator to conduct store-closing sales at more than half of its retail locations.
Window treatment
If only merchants put as much thought into their store windows as they do into their Websites. Most toss in a few of their latest products and hope for
Online Sales CONTINUE TO CLIMB
Overall sales may be sluggish for many marketers, thanks to the lackluster economy, but e-commerce sales are on the rise. Sixty percent of the respondents
Is Your Data Green?
It
Borders to run its own site
Borders is breaking away from online giant Amazon.com. During a session at National Retail Federation’s annual conference last month, Borders vice president
Live From NRF: Borders Taking Control of Website
New York