MCM Tuesday 1-27-15
Chief Direct Marketer View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant January 27, 2015 Regularly Review and Update your Terms of Use and Privacy Policies The … Continue Reading →
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Avoiding Ecommerce Fraud and Its Implications in 2015
With ecommerce growing rapidly, what can merchants do to protect themselves and their business from fraud? In three words: Take It Seriously.
MCM Thursday 1-22-15
Chief Direct Marketer View Web Version MCM THURSDAY News and Intelligence for the Multichannel Merchant January 22, 2015 Webrooming and Mobile Showrooming in 2015 The holiday shopping season has settled, … Continue Reading →
O+F Advisor 1-21-15
Chief Direct Marketer View Web Version O+F Advisor Operations & Fulfillment Strategies & Tactics January 21, 2015 Best Practices for Retail Operations and Fulfillment There are several perennial challenges facing … Continue Reading →
MCM Tuesday 1-20-15
Chief Direct Marketer View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant January 20 , 2015 Avoiding Ecommerce Fraud and Its Implications in 2015 How Personalization Drives … Continue Reading →
Sylvia Test
Global Ecommerce – Multichannel Merchant View Web Version January 13, 2015 UPS Said to Handle 4 Million Returns By First Week of January, Up 15% from 2013 With many … Continue Reading →
MCM Tuesday 1-13-14
Chief Direct Marketer View Web Version MCM TUESDAY News and Intelligence for the Multichannel Merchant January 13 , 2015 What Retailers Need to Know about Big Data Mobile Will Represent … Continue Reading →
Target-Lilly Pulitzer Collaboration Hit with Social Media Backlash
Target’s collaboration with Lily Pulitzer collaboration took a hit this week on social media from its fans and followers. See what people had to say.
Avenue Gets 28.48% Sales Conversion Rate with Referral Marketing
Customer referrals for Avenue, a fashion leader for plus size clothing, are converting its ecommerce site into a word-of-mouth powerhouse. See what plans it has in place going forward.
Mobile Accounts for 45% of Holiday Ecommerce Traffic
The holiday shopping season saw strong online and mobile sales with online sales up 13.9% year-over-year. See what other key metrics made an impact on the 2014 holiday season.