Mystery Service
Many multichannel retailers continue to miss opportunities to woo customers. The Chicago-based e-tailing group’s 2004 back-to-school Mystery Shopping
Search Results for in-store
In-Store Pickups: Great Idea, Weak Execution
The E-tailing Group
Ikea Agita
You know how excited most kids get when they race downstairs Christmas morning to see the heaps of garishly wrapped presents under the tree? That’s almost
DMA Taps Monster Exec to Head Interactive Subsidiary
The Direct Marketing Association on Aug. 30 named Michael Aronowitz executive director of its e-commerce subsidiary, the Association for Interactive Marketing (AIM).
9 tips to improve your site for the holidays
If you’re looking to make some improvements to your Website before the fall/holiday selling season, there’s still time but not much. How to decide, then,
Live from eTail 2004: How Sears.com Went from Loser to Winner in Five Years
Hollywood, FL
Take It Away
Multichannel shoppers are an evolving breed, changing right along with the technology on which they must rely, and frequently presenting behavioral surprises
Live from the Annual Catalog Conference: Go Multichannel for Modeling
(Direct Newsline) Chicago–When building models, using data from all channels has given office supply titan Staples a better picture of its customer base.
Multichannel Goes Mainstream
E-commerce today represents almost 4% of retail sales. Marketers are compelled not only to compete in this channel but to strive for best-in-class execution.
Matrix Reloaded
Direct-to-customer catalog management software saw a number of changes during the past year. Computer Solutions and Best Software collaborated on extending