M-Commerce: Automation’s Key Role

| Jay Kulkarni

Mobile commerce demand continues to grow as smartphones are a go-to shopping tool. Yet scalable m-commerce is nearly impossible for humans as it requires high volumes of data and continuous, real-time analysis. Automation helps improve efficiency, collect and analyze first-party data and personalize engagement.

Zendesk Ushers in Era of Conversational CRM

| Zendesk

New solutions put conversations at the center of customer relationship management New employee experience offering helps businesses deliver a modern, personalized experience for today’s hybrid work world SAN FRANCISCO, May … Continue Reading →

Amazon Marketing: Allocate Your Budget, Maximize ROI

| Vitalii Khyzhniak

Each business must concentrate on certain marketing areas during various growth stages. However, the biggest mistake is being afraid to market. Amazon marketing is a system of accruing progress, and it can’t be profitable from the start. Here are some budgeting guidelines for each stage of your business development.

Delivery Failures Hit Nearly 75% of Consumers

| Chris Jones

Against a backdrop of supply chain disruption, the ecommerce boom and worldwide driver shortages over the last several years, many brands have faced hurdles concerning fulfillment while logging more home deliver failures. Although some have tailored their strategies to overcome them, others haven’t been quite as successful.

Sustainable Packaging: Why It Matters and How to Source It

| Brendan Heegan

Sustainability is more than just good for the planet; it’s good PR for your company. That’s why you should consider adding sustainable packaging to your repertoire. It helps your company meet sustainability goals while giving eco-conscious consumers a better choice. Here’s how to go about sourcing sustainable packaging.