Reevaluating Affiliate Marketing
Affiliate marketing was all the rage during the infancy of Web commerce. In the e-commerce equivalent of locker-room bragging, marketers boasted about
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Zones Buys IT Provider CPCS
Cost efficiencies were not the reason computer reseller Zones acquired technology products and services provider Corporate PC Source (CPCS) last month.
Financial Reports: Blair, PC Connection, NEBS, NBTY
Blair
NEBS to Acquire Check Systems Manufacturer/Marketer
Groton, MA-based multititle office products cataloger New England Business Service (NEBS) on April 24 agreed to buy Dallas-based Safeguard Business Systems,
Miles Kimball Sold to Blyth
Eight months after parent company Sun Capital Partners announced its intent to sell Miles Kimball, the marketer of moderate-priced gifts and home decor
Production Page: Evolutionor Revolution?
Mechanicals. Waxers. Live type. Nonrepro pencils. If you’ve been in the industry for fewer than 10 years, those terms may mean nothing to you. But if
Will Spiegel Survive Chapter 11?
The first quarter of 2003 hasn’t been a stellar one for multititle mailer The Spiegel Group. Even before filing for Chapter 11 bankruptcy protection on
Lists and Prospecting: From Mag Tapes to Deliverability Software
Preparing for a catalog mailing 20 years ago was in many ways far simpler than it is today. When it came to renting lists, catalogers had far fewer selects
Where Were They Then?
Alan Bloomfield THEN Owned Galls, a Lexington, KY-based retailer of police equipment that he’d bought in 1980, after working at the company as a sales
The Top 20 Stories of the Past 20 Years
In an industry as broad as the catalog business one that encompasses merchandising, marketing, fulfillment, and what have you it’s tough to cull a definitive