Secrets to social media success
If you’re the Web strategist in your organization, you’ve been hearing questions like these more often. The answers don’t necessarily involve cataloging
Search Results for social media
Oh, behave!
In the not-so-recent past, marketers treated e-mail as an electronic version of mass media, blasting the same message to their entire audience. If marketers
Live From eTail: Don’t Intrude, Engage
Palm Desert, CA–What
back word
Crappy new year from Shopit Did you get stuck with a clunker of a Christmas gift? Social shopping community site Shopit.com is spending $10,000 on two
Secrets of Natural Search
Let’s say your wife is an avid hunter. You decide to surprise her by tracking down a pair of specialty hunting socks to keep her feet warm. You have no
Multichannel Merchants Need to Be More Social
Are you sitting on the sidelines of the social media scene?
Social Media and Customer Care Managers, Part 2
Social media and word-of-mouth marketing now have a big impact on the customer care industry.
Social Media and Customer Care Managers, Part 1
The critical news for the customer care industry is that word-of-mouth marketing has found a brighter beam on the radar screens of marketing professionals in recent years with the growth of new and social media.
Control Freaks
A woman goes online in search of a new blouse. She’s not exactly sure of what she’s looking for, so she asks her sister to shop with her. Her sister thinks
New tricks for Old Pueblo
AMY AFRICA Whether we like it or not, users like Websites that have structure. That’s why the most successful e-commerce sites all look the same. Users