4th Annual Electronic Marketing Survey – Online catalogers
It’s no secret that e-commerce has roared to life during the past year. According to a study by University of Pennsylvania’s Wharton School of Business,
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Balducci’s spins off direct division
What started as a little gourmet grocery store in New York’s Greenwich Village 85 years ago is becoming a multichannel marketing phenomenon. Balducci’s
ORDERS GLOSSARY
Abandoned call: Call in which a customer hangs up before reaching a call center staffer. ACS: Automatic call sequencer, a less sophisticated version of automated call distribution (see below), without the flexibility and the ability to track call …
WAREHOUSE GLOSSARY
When an industry term is on the tip of your tongue, or when you come across jargon that’s new to you, the words and definitions you need may well be right here. …
PICKING GLOSSARY
When an industry term is on the tip of your tongue, or when you come across jargon that’s new to you, the words and definitions you need may well be right here. …
Oscar goes postal
You probably won’t see the Academy of Motion Picture Arts and Sciences getting into the catalog business anytime soon, given its recent experience with
Office Products: trends analysis
The office products catalog business just ain’t what it used to be. Having had their margins squeezed tighter and tighter by rapidly mounting competition
DIGITAL LEADERS
Going digital enables Micro Warehouse to get new products into the market fasterWhen Silicon Valley speaks, Norwalk, CT-based computer cataloger Micro
Wilmar goes private
Moorestown, NJ-based maintenance, repair, and operations (MRO) cataloger Wilmar is the latest example of a business-to-business cataloger serving as the
Tidewater Workshop crafts an IPO
When Peter Caporilli was employed at W. Atlee Burpee Seed Co. in the early ’90s, his woodworking skills came to the attention of company executive John