five ways to ruin your e-commerce program

| Bill Kuipers

Legions of Websites are falling prey to five common customer service mistakes. Here’s how to make sure your site isn’t one of themThe world is fascinated

CUSTOMER SERVICE: Breaking backorder news

| Mark Del Franco

How your reps can better deal with the inevitable out-of-stocksLet’s face it: You are most likely going to have backorders this holiday season. Because

A very scary Christmas

| MCM staff

Tis the season…to fill your yard with plastic pink flamingos? Perhaps, if you look to the Gardener’s Supply Co. catalog for holiday decorating ideas.

Keeping up with home-schoolers

| Patricia Odell

This fall an estimated 1.5 million children are being schooled at home, up 328% from 350,000 in 1990, according to the National Home Education Research

REORGANIZATIONS

| Paul Miller

Three years ago, the founders of Genesis Direct were convinced that they could create a new business model – buy up dozens of small catalogers and, thanks

WEB MARKETING: Cutting its ‘Net losses

| Shannon Oberndorf

Micro Warehouse shuts Savebynet.com’s cyberdoorsSmart companies know when to say when. And in August, $2.2 billion computer marketer Micro Warehouse,

UPS to hit The Street

| Shannon Oberndorf

Aware that it takes money to make money, United Parcel Service (UPS) hopes to raise up to $5 billion in an initial public offering (IPO) before the year’s