Pumping up the volume
The practice of giving volume discounts, in which catalogers offer price breaks to customers for placing large-volume orders, is a popular one among a
The practice of giving volume discounts, in which catalogers offer price breaks to customers for placing large-volume orders, is a popular one among a
Hanover Direct spent the last year shrinking-consolidating warehouses, cutting staff, and trimming circulation. In doing so, the multititle consumer cataloger
Having bought multititle cataloger TransAmerica Holdings in April, former Arizona Mail Order executive vice president Gary Giesler is busy with plans
Brylane, the $1.3 billion catalog powerhouse, is not only a leader in specialty-size apparel, but it also claims to be a master in high-volume, low-cost
Considering that unemployment hit a record nationwide low (4.3%) this past April, some catalogers are already having trouble hiring operations personnel
Patricia Woodruff is the mail order director of Thanksgiving Coffee Co., a Fort Bragg, CA-based catalog of organic and gourmet coffee and tea. Annual
For years, speculation regarding the future of parcel shipping focused on who would succeed United Parcel Service as the dominant carrier. By 2001, it
First-quarter merger and acquisition (M&A) activity among catalogers slowed 26% this year, as companies concentrated on absorbing earlier transactions
By 2001, many more business-to-business catalogers are expected to target the small office/home office (SOHO) market. “It’s clear the home has become
We will be moving toward customization and personalization in our catalog offerings. People will be able to pick and choose from the items in the catalog