Lab Safety Supply Buys Highsmith
Highsmith, a direct marketer of supplies, furniture and equipment to public and school libraries throughout the U.S., was bought by Lab Safety Supply.
Search Results for back to school
J.C. Penney Targets College-Bound Teens
Hoping to cash in on the back-to-school season, J.C. Penney has launched a new line of home goods geared for college-bound teens called Dorm Life.
MCM 100: The Major Players
Considering how rough the economy has been for multichannel marketers this past year, it’s no wonder that our annual ranking of the top-100 companies
Social discourse
The easiest way to build a community around your brand is to create a dialog with your customers. If Web 1.0 was a monologue or broadcast, then Web 2.0
Turning Your Call Center Agents into ‘Net Reps’
It
Sears Eyes Teen Girls with Prom Site
Ask a high-school-age girl where she wants to buy her prom gown, and in all probability she’s not going to answer But the multichannel general merchant
Dump the silos
If you ever play air hockey at Bud Reed’s house, get him to tell you the horror story about how he got his table. It’s a perfect illustration of how many
Welcome home
When was the last time you took a good, hard look at your home page, including its load time, navigation structure, content and layout? A well-designed
From clicks to bricks
Today’s shoppers are spending more time online searching and researching products than ever before. As the Internet continues to grow as the first stop
You’re hired
It’s so annoying. A shopper is trying to check out, and the sales clerk is chatting on the phone or staring into space. Does this happen to your customers?