The Future of Demand Planning and Management

| Mike Reed

The pandemic has highlighted the indisputable need for end-to-end supply chain transformation, and to move beyond traditional demand planning and forecasting. Retailers need to incorporate a more integrated approach to maximize their ability to respond with agility and resilience, focusing on flexible problem solving.

DNVBs: Five Lessons Learned by a Fitness Brand

| Katrin Zimmermann

When COVID hit weeks after AARMY opened its gyms in New York and LA, it had some inherent advantages to successfully adapt to temporarily being a digital brand. To execute, AARMY went into beast mode. Examining AARMY’s transition reveals five lessons it took from DNVBs that were pivotal in maxing out its opportunities.