Amplifying momentum with innovative solutions: Emplifi CX Cloud utilizes AI and additional capabilities to equip brands for today’s modern consumer engagement New York, July 11, 2023 – Emplifi, a leading … Continue Reading →
Before brands can invite consumers to create magic like generative AI-based campaigns from icons like Coca Cola and Google, brands need an effective, flexible system that supports the experiences, such as a composable architecture, not a monolithic, legacy platform.
Paris, June 22, 2023 — Dailymotion Advertising, a major player in the adtech market, is extending its partnership with Goodeed, the solidarity advertising network, to the EMEA, NORAM, LATAM, and … Continue Reading →
Let the Prime Day show begin! Or rather, make that shows, as Target and Walmart are once again offering up competitive summer bargain events as each tries to shake off the economic doldrums, steal the other’s thunder and stir up consumer interest in a raft of online savings. Amazon could use a win considering all the heat it’s facing, although expectations aren’t set high.
Global subscriber survey by Recurly defines consumer preferences and expectations; what consumers want for a great subscriber experience SAN FRANCISCO, June 21, 2023 — Recurly, a leading subscription management and … Continue Reading →
Features include richer reporting and analytics, advanced segmentation, more ecommerce automations, SMS marketing, and an improved Standard Plan ATLANTA, June 15, 2023 — Today, Intuit Mailchimp (Nasdaq: INTU), the global … Continue Reading →
ICYMI: Online prices have seen the largest drop since the outset of the pandemic, according to data from Adobe Analytics, and a startup company claims to have cracked the code … Continue Reading →
Tinuiti, the largest independent performance marketing firm in the U.S., will support a holistic digital strategy for JOANN, the nation’s category leader in sewing and fabrics NEW YORK, June 13, … Continue Reading →
The problem of coupon code leaks from influencers and creators to discount sites like Honey and RetailMeNot, leading to misattribution of affiliate commissions, is being addressed by a startup that uses one-time links much like those in password recovery to ensure proper credit. Social Snowball started with a platform that automates the management of influencer and creator partners on Shopify.
Collaboration will enable the leading search intelligence platform to measure and reduce the end-to-end emissions of digital campaigns through green media integration NEW YORK, June 8, 2023 – Captify, the … Continue Reading →