Penney Operating Profit Triples

| MCM staff

Second-quarter operating profit at Plano, TX-based cataloger/retailer J.C. Penney Co. (NYSE: JCP) tripled.

9 tips to improve your site for the holidays

| Lauren Freedman

If you’re looking to make some improvements to your Website before the fall/holiday selling season, there’s still time but not much. How to decide, then,

Looking Up: The Catalog Age 100

| Sherry Chiger

If you believe that what’s good for big business is good for America, then this year’s Catalog Age 100 should give you reason to cheer. Seventy of the

5th annual i.merchant awards

| MCM staff

As e-commerce becomes an increasingly sophisticated marketing channel, the standards for measuring what makes an exceptional Website have to be more stringent.

Deal Market Revving into Gear

| Mark Del Franco

If the first quarter is any indication, 2004 is going to be a banner year for industry deal making. During the first three months of the year, 21 catalog

the cybercritic

| MCM staff

As you might imagine, the Cybercritic is a highly sought-after speaker on the Internet marketing circuit. And with Web selling and online marketing conferences,

Easter Sales to Dye for

| Melissa Dowling

U.S. consumers were expected to spend $10.47 billion on Easter this year, according to the Washington-based National Retail Federation (NRF). And it looks

Think inside the box

| Karen Berman

It’s here, it’s here, chorus the children, when their much-anticipated catalog order arrives. As the youngsters rip open the parcel, their parents catch

Matrix Reloaded

| MCM staff

Direct-to-customer catalog management software saw a number of changes during the past year. Computer Solutions and Best Software collaborated on extending