School Specialty Learning a New WMS
Say you’re a nearly $800 million multititle mailer that has acquired 38 companies in 10 years. You have eight distribution centers nationwide and rely
Search Results for back to school
Financial reports: PC Mall, NBTY, Collegiate Pacific
Increased Backorders Affect PC Mall Computer cataloger PC Mall (Nasdaq: MALL) reported a 3% decline in first-quarter sales, to $192 millionfrom $198 million
opinion & response
A Tribute to Mr. Stanley The catalog industry lost a merchandising visionary with the death of Stanley Marcus. The former head of upscale cataloger/retailer
Annual Catalog Awards Finalists
The judges of Catalog Age’s 17th Annual Catalog Awards have named 69 finalists in 22 categories from a field of nearly 300 entries. The finalists in the
Mailers Say, Webward Ho!
Just as two heads are better than one, direct marketers have come to realize that two marketing channels are better than one. Because the strengths and
Moving Beyond the Starter Website
So you’ve been selling online for a few years now, and the Website that seemed perfect when you launched it is no longer producing the results you need.
Holiday Return Rates Hold Steady for Most Mailers
After a highly unpredictable holiday season, the good news is that return rates were fairly predictable. Better still, while most catalogers say return
Freshman Effort Targets College Frosh
With his upcoming AllDorm catalog, owner Ryan Garman isn’t limiting himself to one prospecting method. The first 100,000 copies of the AllDorm book will
Mergers & Acquisitions: Few Wanted to Make a 4Q Deal
Just 21 catalog-related deals were transacted in the fourth quarter of 2001, compared to the 33 deals consummated in October, November, and December of
New Web Catalogs
Collegiate Pacific In January, two years after it debuted an informational Website, sports equipment manufacturer/marketer Collegiate Pacific launched