4 Costly Mobile Marketing Strategy Mistakes Retailers Make

| Molly McFarland

Challenges around mobile marketing can be overwhelming at times, especially when it comes to making the right call on where and when to spend marketing dollars effectively. That’s why it’s key to understand the four common mistakes many retailers make with their mobile marketing strategy, and how they can be remedied.

Elevate Brands Raises $250M to Grow Amazon Rollup Business

| Mike O'Brien

Elevate Brands, one of a growing group of aggregators acquiring successful Amazon businesses and layering on economies of scale, has raised $250 million in new funding, bringing its 2021 hoard to $317 million as the category continues to superheat.

Hits of the Week 7-19-21

| David Hurwitz

week of 7/19/21 Rolling With the Changes, Meeting New Demand at Tractor Supply As the pandemic settled in, many were looking to escape urban environs and get back to the … Continue Reading →