The ecommerce Costco challenger will offer bitcoin back on bulk products with Lolli
New York, May 6, 2021 — Lolli, the leading bitcoin rewards company, has today announced a partnership with Boxed, the New York-based online retailer that sells and delivers bulk-sized groceries, to give users up to 5% bitcoin back on their orders.
Boxed makes ordering bulk products easy and cost effective, eliminating extra fees like membership dues, tipping and service fees. The company has been called the “Costco for millennials” because it’s an online-exclusive store with mobile ordering and fast delivery.
This partnership with Lolli will give shoppers free bitcoin on their everyday ecommerce purchases on items like paper towels, snacks and cleaning supplies.
“We’re excited about this partnership, which will allow shoppers to invest in bitcoin for free when they stock up on everyday essentials at Boxed,” said Alex Adelman, CEO and Co-Founder of Lolli. “For consumers with an interest in both earning bitcoin and convenient online shopping, Lolli and Boxed are the perfect way to circumvent shopping with Amazon and give money to individual companies, while getting a significant amount of free money back in bitcoin, the best-performing asset class of the last ten years.”
“Boxed is very excited to align with a great partner in Lolli,” said Alison Weick, Chief Marketing Officer of Boxed. “This will enhance our customer’s shopping experience as they redeem cash or bitcoin when shopping for their bulk groceries and household essentials.”
Boxed has surged in popularity during the COVID-19 pandemic as a low-cost alternative to Costco and Instacart. The pandemic has transformed the way that consumers shop for grocery and everyday items, with ecommerce coming to the fore as shoppers aim to minimize time spent at physical grocery stores, and to accommodate increased grocery needs due to more time spent eating at home.
Founded in 2018 by Matt Senter and Alex Adelman, Lolli makes bitcoin more accessible to all by providing a way for anyone to earn free bitcoin rewards on everyday purchases. The company currently offers up to 30% and an average of 7% bitcoin-back rewards at more than 1,000 top retailers and Fortune 500 companies like Kroger, Microsoft, Booking.com and Ulta Beauty. Lolli users have earned more than $3 million in bitcoin rewards to date.
Interest in bitcoin has surged since 2020, and Lolli has provided an onramp for north of 250,000 shoppers to become bitcoin investors simply by shopping online. Bitcoin is the first and largest cryptocurrency, which recently surpassed a price of $60,000 and proved the best performing asset of 2020, according to Nasdaq.
Lolli recently announced a $5.3M Pre-Series A round led by Seven Seven Six, the venture capital fund headed by Alexis Ohanian, and a star-studded cast of investors including Night Media, Serena Williams’ Serena Ventures and a roster of prominent YouTube creators.