Brightpearl Lights Up Future For Bert Frank In Just 75 Days

AUSTIN, TX, Oct. 4, 2021  Luxury British lighting brand Bert Frank has switched on Brightpearl to streamline post-purchase operations, end manual processes and shine brighter than ever. 

After a super-speedy 75 day implementation, Bert Frank now has access to a cutting-edge, scalable retail operations platform that integrates out of the box with its ecommerce platform to provide a central source of truth that will drive growth. With unrivalled automation functionality at their fingertips, the team behind Bert Frank can look forward to a simpler, more streamlined way of doing business that saves time, eliminates mistakes and offers a better customer experience. 

Founded in 2013, Bert Frank creates modern designer lighting that’s made exclusively in the UK. The stylish range includes brass, alabaster and bone china lights which customers with an eye for interiors snap up in their thousands via a Farringdon Road showroom in London and a successful Shopify-powered website

The small team running the business was stretched to the limit with managing orders, customers and data across endless spreadsheets. They urgently needed a slicker, built-for-retail operations system that could better support rapid growth.

As a quick to deploy platform with game-changing retail features, including a Demand Planner and Automation Engine, Brightpearl was the obvious choice.

With Brightpearl up and running, Bert Frank is able to automate many of its previously time-consuming manual processes, including fulfilling and shipping orders. The team has gained real-time insight into its order management, financials and inventory. It means they can finally stop spending the majority of their time on day-to-day operations and start focusing on the business’ growth and long-term goals.

“Like lots of scaling businesses, the team at Bert Frank hit a barrier doing things manually,” said Justin Press, SVP Customer Success at Brightpearl. “Without a system that syncs seamlessly with your ecommerce platform, they lacked visibility over the business. Bringing Brightpearl on board has changed all that because we simply aren’t like ERPs and OMSs. Our best-in-class automation tools, along with our plug-and-play Shopify integration, meant we were up and running almost at the speed of light — and have already lit up the path to progress. 

“We’re delighted to welcome Bert Frank to the Brightpearl family and we look forward to seeing them shine now that they have a scalable solution that can grow as they do.”

ENDS

About Brightpearl

Brightpearl is a retail operations platform for retailers and wholesalers. Our mission is clear: automate the back office so merchants can spend their time and money growing the business.

Brightpearl’s complete back-office solution includes financial management, inventory and sales order management, purchasing and supplier management, CRM, fulfillment, warehouse and logistics. In addition, the solution has high-performing connectors to the major ecommerce platforms, including Magento, BigCommerce and Shopify. Over 1,200 businesses in 26 countries use our platform. We manage over 10m transactions and $3bn of business a year.

Brightpearl is designed for retailers and wholesalers and enables omnichannel merchants to manage the heart of their business easily from one single system. Our team guides retail businesses through a highly efficient implementation process which typically gets them up and running in less than 60 days – twice as fast as our competitors.

Brightpearl’s US headquarters is in the heart of downtown Austin with a global headquarters in Bristol, UK. You can connect with us on Twitter (@BrightpearlHQ), LinkedIn (linkedin.com/company/Brightpearl), and Facebook (facebook.com/brightpearl).

Media Contacts:

Mark Hook

Brightpearl

[email protected]