SAN FRANCISCO, Aug. 1, 2023 – CloudSponge, a tool that provides stable, secure, maintenance-free integration with dozens of address books, has partnered with P2P advertising automation platform Gather to accelerate ecommerce referrals. By combining CloudSponge’s Contact Picker with Gather’s personalized messaging, attribution, and reward distribution capabilities, ecommerce website owners an unparalleled word-of-mouth tool to simplify the referral sharing process.
The partnership provides a solution for ecommerce businesses, equipping them with a referral platform that leverages viral growth. Gather’s referral platform is now further enhanced by the inclusion of the CloudSponge Contact Picker, which allows users to easily import their contacts from various address books. Through this seamless integration, ecommerce businesses can now effortlessly enjoy the benefits of a Contact Picker without requiring any additional engineering effort and fully capitalize on its capabilities.
“As the ecommerce landscape continuously evolves, staying ahead of the competition requires innovative solutions that maximize customer reach and engagement,” said Jay Gibbs, Founder, and CEO of CloudSponge. “This partnership combines Gather’s cutting-edge marketing capabilities with our advanced Contact Picker, enabling businesses to effortlessly harness the power of word-of-mouth marketing. The native integration ensures a seamless experience for Gather customers, amplifying their reach and driving exponential growth.”
Benefiting ecommerce marketing, product, and growth managers, the partnership enables Gather customers to enjoy the features of CloudSponge’s Contact Picker without any extra engineering effort. While the Gather platform combines personalized messaging, attribution, and reward distribution to automate processes, CloudSponge works to simplify address book imports and boost referral marketing success. The solution is General Data Protection Regulation (GDPR) compliant because it does not store any address book contacts on its servers and removes all traces of access once a referral session is complete.
“This integration reflects our commitment to our customers with the most effective and effortless solutions for amplifying their reach and maximizing their acquisition channel,” said Iz El-Bahnasy, Founder and CEO of Gather.
About CloudSponge
CloudSponge has powered the address book integrations for thousands of websites since 2010. It’s a popular word-of-mouth growth tool for ecommerce referral programs, e-card or invitation products, and find-a-friend searches for social networks. CloudSponge can be easily plugged into a website in less than five minutes using a copy/paste HTML widget and through an Address Book API for more advanced applications. For more information, visit cloudsponge.com.
About Gather
Gather activates customer referral channels with automation and personalization. Ecommerce brands utilize the Gather platform to activate their customer’s networks of friends as an acquisition channel. The referral channel offers low Cost per Acquisition and high return on spend. For more information, visit hq.gathercustomers.com.