New subscription service will provide deep insights into the digital maturity of the top retailers and restaurants across five industry segments throughout North America and Europe
JACKSONVILLE, FL, Jan. 21, 2021 – Incisiv, a next-generation industry insights firm that helps retailers and brands navigate digital disruption in their industry, today announced it has launched a subscription service for its digital maturity benchmark reports. The new service, covering the top retailers and restaurants in the U.S. and in Europe, will allow organizations to better understand the digital commerce maturity of key segments across the shopper journey.
Incisiv’s benchmark reports provide key insight on where companies stack up against industry leaders and help to identify gaps in the desktop and mobile experience. As part of the subscription service, companies will have access to multiple vertical industries including apparel, fashion, convenience, grocery, restaurant (QSR and fast casual) and specialty, as well as key buying journey segments including marketing and service, and fulfillment.
The annual subscription service includes:
- Highly targeted account based maturity reports measuring over 40 million data points and up to 200 individual attributes*
- Access to data at the industry segment, buyer journey or account level
- Updated 2x a year with a market-facing report 1x per year, per industry
- Dedicated subscription member walkthroughs of data with Incisiv analyst after each data update (2x year)
- Quarterly trend calls with Incisiv analyst
- Ability to request benchmark attributes be added based on solution
- Ability to obtain account based reports contextualized to subscribing member strengths
“We have been benchmarking the digital maturity of retailers and restaurants since 2017, and are thrilled to bring this new subscription service of our digital maturity benchmarks to the market,” said Amar Mokha, chief operating officer and benchmarking leader, Incisiv. “Our goal with these reports is to enable retailers to unlock the value of e-commerce with immediate, impactful and incremental recommendations. The subscription model now allows companies to have even more access to key insights and perspectives that will help them navigate key digital transformation themes.”
For more information on the new subscription service, contact Bethany Porrazzo at [email protected].
*Key benchmark parameters will evolve as customer behavior changes.
About Incisiv
Incisiv is a next-generation industry insights firm that helps retailers and brands navigate digital disruption in their industry. Incisiv offers consumer industry executives responsible for digital transformation a trusted platform to share and learn in a non-competitive setting, and the tools necessary to improve digital maturity, impact and profitability. More information is available at Incisiv.com.
Media Contact
Catherine Seeds
Ketner Group Communications (for Incisiv)
[email protected]
(512) 794-8876