|Shipping can be one of the hardest things for retailers to manage during the holiday season. Your customers are placing more orders at that time of year, doing so last minute, and expecting speedy shipping. Yet, according to custom research by Convey, while 66% of shoppers agree that the delivery experience is a decisive factor when deciding to shop with a retailer, only 11% of shoppers say delivery experience is a strength of retailers today.
It’s time to fine-tune your 2016 holiday operations and improve the customer experience across the board. There are some problems that will just have to wait until after the holiday season to address, but you can address poor delivery experiences and produce dramatically improved results and customer satisfaction in that area in the next few weeks.
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