Mobile Surveys Improve with Technology
Mobile technology has not only increased the effectiveness of the survey – it also reshaped the way we build our surveys.
Personalization
IBM Study of 30,000 Global Consumers Shows Importance of Personalization
A new IBM study of more than 30,000 global consumers released at the 2014 National Retail Federation convention found consumers are willing to share their personal information with retailers, particularly if they get good value in exchange.
2014: Things Just Got Personal
As we stand at the threshold of 2014, it’s only natural to wonder what the new near will bring. If 2013 was the year of ecommerce, 2014 is set to be the year of personalization.
Why Amazon Tops the ForeSee Experience Index
In this video interview, Foresee president and CEO Larry Freed says Amazon is doing just about everything right, which is why it tops the first ForeSee Experience Index.
The ProFlowers Personalization Fail
This morning, my wife asked me if I got the email she forwarded me from ProFlowers. I know she doesn’t like to receive flowers (this is a documented fact, not … Continue Reading →
8 Tips for Creating a Better Online Shopping Experience This Holiday
Black Friday and Cyber Monday are quickly approaching and how you handle your website this season could make or break your holiday sales. Here are eight tips that will help you make smart marketing decisions such as real-time web personalization that will help create a better online experience for your customers through this joyful yet stressful time of year.
ValuePetSupplies.com Awarded Google Trusted Store Badge
ValuePetSupplies.com has been awarded the Google Trusted Store badge, which is issued by Google to help shoppers identify online merchants that offer a great shopping experience.
Report Suggests Customer Experience May Trump Free Shipping
An overwhelming majority of holiday shoppers will respond to retailers’ promotions offering free shipping, and they will ultimately shop with the retailer who can guarantee an on-time delivery date and/or the best shopping experience.
Recurring Subscription Model Appeals to Customers and Merchants
Target recently announced the introduction of a subscription billing service for providing baby supplies to new moms and dads. Here’s why the recurring subscription model may be the next big thing in omnichannel.
Lands’ End Makes Online Shopping Seamless for International Customers
Lands’ End is working with Borderfree to provide an easier and more efficient online shopping experience for its international customers. See Lands’ End’s plans going forward.