B2B ARCHIVE

L-Com Launched Hyperlink Technologies Catalog  May 30, 2008 6:48 PM By Tim Parry

A year after business-to-business merchant L-Com Connectivity Products bought Hyperlink Technologies, it’s launched a catalog for the wireless connectivity equipment seller.

Drs. Foster and Smith Signs on with Bill Me Later  May 21, 2008 5:55 PM By MCM staff

Drs. Foster and Smith, a provider of pet supplies and information, is now offering its customers the ability to pay for Website and catalog purchases with Bill Me Later, a secure alternative payments system which allows online shoppers to purchase items without the use of a credit card and pay for them later.

Average Is Not Good Enough  May 13, 2008 1:14 AM By Bill Singleton

You think you know your customers? Let

Add it up  May 01, 2008 9:30 PM By Gina Valentino

One of the most surprising compliments a marketer can receive is, wow, you brought a calculator to the meeting. More and more, marketers have to be responsible

Why Consumers Don’t Give Out Their E-mail Addresses  Apr 28, 2008 10:59 PM By Jim Whitford

Should you forget shoppers who fail to give you a valid e-mail address? Not necessarily. Find out why these customers may be as good as those who do.

A mixed quarter for b-to-b  Apr 01, 2008 9:30 PM By Jim Tierney

Among the publicly traded business-to-business merchants tracked by Multichannel Merchant, 2007 ended with some winners and some losers. Year-over-year

Building the List  Mar 04, 2008 7:30 PM By MCM staff

When it comes to prospecting for customers and growing revenues, a lot of companies fall down on the job. They’re not doing all they can to build a customer list that will allow them to maximize profits.

Both B2B and B2C companies can grow their customer lists organically or by renting lists. Many companies are successfully using a combination of both, says Stephen Yu, Vice President of Database Strategies at infoUSA National Accounts.

Building the List  Mar 04, 2008 7:30 PM By MCM staff

When it comes to prospecting for customers and growing revenues, a lot of companies fall down on the job. They’re not doing all they can to build a customer list that will allow them to maximize profits.

Both B2B and B2C companies can grow their customer lists organically or by renting lists. Many companies are successfully using a combination of both, says Stephen Yu, Vice President of Database Strategies at infoUSA National Accounts.

ATD-American acquires Adirondack Direct  Mar 01, 2008 10:30 PM By Tim Parry

ATD-American, a direct merchant of business and institutional furniture and equipment, announced Jan. 31 that it has acquired a similar business-to-business

The Golden Telephone Rule  Feb 20, 2008 1:26 AM By Bill Singleton

You rent the list, you find the right prospect and you make the sale. But then the customer disappears. What has happened? More than likely, the person has gotten caught up in your phone system.






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