Data & Analytics ARCHIVE

Why Your Email Marketing Needs Power-Packed Data  Nov 20, 2012 1:08 AM By Jim Davidson

Email presents many opportunities to speak directly to your customers. And since marketers have been at it for a while, it also offers ease of entry. But here’s why email

Direct Sales, Ecommerce Key Big 3Q for Williams-Sonoma  Nov 15, 2012 11:03 PM By Jim Tierney

Kitchen/home goods merchant Williams-Sonoma posted impressive numbers for its third quarter ended Oct. 28, punctuated by a 14.7% rise in direct-to-customer sales and a 16.7% increase in ecommerce revenue. Direct-to-customer sales accounted for 47% of the company’s total third-quarter revenue.

How to Reach the Cross-channel Consumer This Holiday  Nov 13, 2012 7:02 PM By Jay Henderson

How can marketers create a more favorable shopping experience for consumers this holiday season? Here are a few key tips marketers should keep in mind when it comes to creating a united cross-channel strategy for holiday retail success.

4 Steps for Going Mobile for the Holidays  Nov 08, 2012 11:23 PM By Manish Chowdhary

It

Stony Creek Brands COO Guiding Light Through Superstorm Sandy  Nov 08, 2012 7:26 PM By Jim Tierney

Thanks largely to its chief operating officer, Stony Creek Brands survived Superstorm Sandy through precise preparation and team execution.

Neiman Marcus Goes Global with FiftyOne  Nov 07, 2012 6:36 PM By Jim Tierney

Luxury retailer Neiman Marcus has extended its ecommerce reach to more than 100 countries, thanks to a partnership with FiftyOne Global Ecommerce. John Koryl, president of Neiman Marcus Direct, said the partnership with FiftyOne allows Neiman Marcus to

Things Look Brighter for Carolina Rustica  Nov 01, 2012 10:58 PM By Jim Tierney

After being acquired by Mattress USA last month, Richard Sexton, president and CEO of furniture and home decor merchant Carolina Rustica,said his business can now focus on what it does best.

Carlyle Group Acquires Diversey Japan From Sealed Air  Oct 31, 2012 8:06 PM By Jim Tierney

Sealed Air Corp. announced that it has entered into an agreement with private equity firm The Carlyle Group to acquire Diversey G.K. (Diversey Japan) for about $377 million, according to an Oct. 30 press release.

Shepler’s Sets Aggressive Goals, Meets 2012 Operational Challenges  Oct 30, 2012 10:58 PM By Ellen Shannon

Doug Smith, vice president of operations at Shepler

How the Customer and Service Rep Relationship is Changing  Oct 30, 2012 10:06 PM By Kelsey Cox

With the advent of social media and advancement of mobile technologies, the way customers connect with brands has fundamentally changed over the past couple years. The folks at Avaya have pieced together a visual study they conducted that breaks down a wide range of channels consumers currently use to interact with businesses.






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