Some More Contact Center Metrics  Dec 22, 2011 12:42 AM By Jim Tierney

Given the growth of the digital market, as well as the parallel direct-to-consumer and retail marketing, here are some newer contact center metrics to consider according to Steven Edelstein, CEO of brand management/marketing consultancy The Logical Step

Contact Center Metrics for Today’s Multichannel Merchants  Dec 22, 2011 12:33 AM By Kathryn Jackson

Identifying and improving performance measures connected to the success or failure of today

2012 Outlook: Digital Data Will Take Center Stage  Dec 14, 2011 11:39 PM By Chris DeMartine

An increasing number of list brokers, managers and data services organizations are supporting multichannel marketing campaigns to include one or more digital components

Cutting Through the Fog with Cloud-based SaaS Solutions  Dec 01, 2011 10:30 PM By Ernie Schell

Cloud computing is enabling all kinds of businesses to buy Internet-based access to hosted software, infrastructure and platform services on an on-demand, elastic basis

Backword: What do you think the best opportunities will be in 2012?  Dec 01, 2011 10:30 PM By MCM staff

Q&A with Neil Sexton, Brian Tilzer, Larry Davis, & Cam Balzer

Ernie Schell’s Guide to SaaS Provider and Systems  Nov 17, 2011 4:17 AM By Ernie Schell


How Business Intelligence Can Help You Understand Consumer Behavior  Nov 11, 2011 2:40 AM By MCM staff

Business intelligence makes the complex marketing campaign management process manageable. BI solutions aggregate information and provide retailers easy access to data for business reporting, analysis, planning and decision support. By transforming data into actionable information, BI helps retailers make faster fact-based decisions before, during, and after campaigns.

Vicki Cantrell Named Executive Director of  Oct 25, 2011 6:30 PM By Tim Parry

More than a year after Scott Silverman stepped down as its executive director, has found his replacement. Vicki Cantrell, a retail industry veteran who has held prominent positions at Tory Burch, Giorgio Armani and Gucci, was introduced to the staff this morning as its new executive director and senior vice president-communities.

Why Steve Jobs Led the Mobile Commerce Revolution  Oct 10, 2011 11:41 PM By MCM staff

As mobile commerce finally started to make an impact on retail sales last year, merchants pointed to two common reasons that the channel was finally taking off. One reason was the iPhone, the other reason was the iPad.

How to Negotiate Software Agreements  Oct 01, 2011 9:30 PM By Curt Barry

Let’s face it: Getting to the point of signing an agreement for a new order management, warehouse management or website system requires a massive amount

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