Maximizing Online B2B Sales Revenues by Delivering a Smarter Online Buying Experience
Sponsored by : Mercado
Download this free whitepaper to sort through the confusion in the world of online commerce and find the path to stepped revenue and sales growth. Learn how to follow the lead of successful B2B companies that have established best practices and implemented technologies that enable sales & promotion strategies to be executed, tested and measured. This ensures methodical, quantifiable and sustainable growth, and provides a firm understanding on what’s business critical for saving costs and maximizing efficiencies throughout the supply chain.
This whitepaper provides insights for overcoming a variety of challenges:
- Increased user expectations for all online transactions, including B2B
- “Power users” who demand flawless service & performance when purchasing online
- Viable B2B solutions must be interoperable with back office systems, CRM, and other contracted or outsourced service-providers
- Online buyers who use non-standard product-search methods and terms
- Product search results that must be accurate, even if there’s a mistake or typo
- Buyers who expect personalization and customization according to their company’s unique vendor agreements