The JUDGES for the 2011 Multichannel Merchant Awards

The word “winning” has been way overused this year by a certain celebrity (who seems to be anything but winning). But the catalogs and ecommerce sites profiled in these pages are true winners. The folks who create them know when to adhere to industry best practices and when to implement new strategies. They not only understand and achieve excellence in print and online creative, copy, merchandising, marketing, usability and customer service, they strive to take it to the next level. Now that’s winning.

AMY AFRICA

Chief imagination officer, Eight By Eight

GEOFFREY BATROUNEY

Executive vice president, Estee Marketing Group

MONIQUE BERGER

Production director, The Territory Ahead

LOIS BRAYFIELD

President, J. Schmid and Associates

KEN BURKE

Founder, Marketlive

TONY COX

President, 5th Food Group

KAREN CRIST

President, Bright Cloud Marketing

BRENDAN EDGERTON

Vice president of direct marketing, Crutchfield

SARAH FLETCHER

President/creative director, Catalog Design Studios

TOM FUNK

Senior ecommerce manager, Green Mountain Coffee Roasters

JEAN O. GIESMANN

Executive creative director, Stony Creek Brands

JAY GREENBERG

Director of ecommerce marketing, Bed, Bath & Beyond

GLENDA SHASHO JONES

President, Shasho Jones Direct

MARY ANN KLEINFELTER

Principal, Marketing Solutions Today

ROBIN LEBO

Director, business development, Healthy Directions

JOHN LENSER

Executive vice president, Lenser Strategy Group

IAN MACDONALD

Former director of ecommerce, The Pond Guy

LORI MCFADDEN

Creative director, Lorimcfadden.com

CARLISS MILLION

Vice president/creative director, Lorel Marketing Group

KIMBERLY PAINLEY

President, Kinetic Marketing Consultants

TOM ROSENBAUER

Marketing director, Orvis Rod & Tackle

JACK ROSENFELD

Chairman, Potpourri Group

NEAL SCHULER

Principal, Schuler Creative Consulting

LINDA SPELLMAN

Vice president of CRM and direct marketing, Carter’s

JENNY SUPER

Marketing and general management executive

GINA VALENTINO

Owner, Hemisphere Marketing

JENNIFER WELLS

Senior marketing manager, Kalio

BRAD WOLANSKY

CEO, The Golf Warehouse

MARIA YOUTH

Director, Epsilon Targeting

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.