Amy Africa: Black is the New Black

If you want to excel at social media, you need to be smart about it, and make it work for you and your business. Otherwise, it’s just an exercise in futility.

Amy Africa, chief imagination officer at eight by eight marketing, says in her latest post on The Big Fat Marketing Blog that one of the best ways to turn your social media efforts – whether they involve Facebook, Twitter, LinkedIn, Quora, or any of the others — is to simplify or (sometimes) automate them.

Check out Africa’s post to find out how to do this.

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