Brylane taps two top execs

Multititle apparel and home goods cataloger Brylane has appointed Christophe Gaigneux executive vice president of its Special Sizes apparel group, responsible for leading product development initiatives for Brylane’s Lane Bryant, Roaman’s, King Size, and Jessica London catalogs. Gaigneux comes to Brylane from the La Redoute catalog unit of Brylane’s Paris -based parent firm Redcats, the home shopping division of Pinault-Printemps-Redoute.

New York-based Brylane also appointed “home grown” Kevin Doyle executive vice president of merchandise support. He is responsible for updating and guiding the company’s direct merchandise supply chain, including global technical design, quality assurance, corporate liquidations, and inventory management policy. Doyle, who joined Brylane in 1975, has managed product development, inventory, merchandising, and marketing functions.

Both Gaigneux and Doyle will serve on Brylane’s executive committee and report to Brylane chairman/CEO Russell Stravitz.

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.