Dell to begin selling printers

The nation’s number-one cataloger, Dell Computer Corp., continues to expand its business. The manufacturer/marketer of computers signed an agreement with printer manufacturer Lexmark International in which the latter will product Dell printers and cartridges. Round Rock, TX-based Dell will promote packages that include Lexmark printers throughout the holiday season. Within the first half of 2003, it will begin selling its own brand of printers.

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.