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News ARCHIVE

Jackson & Perkins, New Roses 1999  Sep 01, 1999 9:30 PM By Moira Pascale

If the subject was roses, the authority would be Gold Award winner Jackson & Perkins. The company’s New Roses 1999 catalog edition seduces the judging

Jackson & Perkins, Roses 1999  Sep 01, 1999 9:30 PM By Sherry Chiger

With copy that “really speaks to retailers” and “an incredible amount of exclusive and new merchandise,” Jackson & Perkins rises above the field and captures

Arena Rose Co., 1999 Selections  Sep 01, 1999 9:30 PM By Moira Pascale

Blanketed with lush red, pink, and yellow roses, “this cover is a winner!” exclaims one judge, describing the Arena Rose Co.’s 1999 Garden Roses of Distinction

BRAVO FOR ENCORE  Sep 01, 1999 9:30 PM By MCM staff

In September, multititle mailer Hanover Direct plans to roll out Encore, an apparently successful catalog it tested earlier this year. Encore sells products

Eddie Bauer  Sep 01, 1999 9:30 PM By Moira Pascale

In search of the perfect oxford shirt? Eddie Bauer invites you to turn the virtual pages of its Gold Award-winning Web catalog, where you’re likely to

Idea Art testing new coated paper  Sep 01, 1999 9:30 PM By Shannon Oberndorf

After switching to a lower-weight, lightly matted coated paper stock in 1993 to combat rising costs, Idea Art this past spring returned to a fully coated

Backroads, 1999/2000  Sep 01, 1999 9:30 PM By Sherry Chiger

If the Annual Catalog Awards were merely a “beauty contest,” Backroads would likely have walked away with a Gold Award just for its sumptiously photographed,

Before you MOVE  Sep 01, 1999 9:30 PM By MCM staff

Few people like moving – and even fewer like moving their catalog warehouses. These tips may buy you space and time before you have to make the big move.-

LAUNCHES: Lillian gets it for you wholesale  Sep 01, 1999 9:30 PM By Mar Del Franco

Gifts mailer to debut b-to-b promotions WebsiteAlthough Rye, NY-based Lillian Vernon can trace wholesaling back to its roots in the early 1950s, few are

NRS, Paddlesports Equipment Guide Spring 1998  Sep 01, 1999 9:30 PM By Laura Beaudry

One Annual Catalog Awards judge sums up the panel’s overall reaction to Northwest River Supplies’ Silver Award-winning Spring 1998 catalog of paddlesports






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