The Most Meaningful Metric: Your Bounce Rate

Special Report:
The Most Meaningful Metric: Your Bounce Rate

Executive summary:
Are you having trouble getting your e-mail delivered? It might be that you have too many undeliverable e-mail addresses on your file, leading to hard bounces. And that puts you at risk of being identified by your ISP as a spammer. As Ken Magill reports, hard bounces often result from bad addresses. And a large number of those usually means one of two things: That you are a spammer, or that your list is in very bad need of hygiene.

Ken discusses why your hard-bounce rate is one of your most important metrics, and offers tips on how to keep it within the normal range.

Sponsored by:

Please provide us with the following information to download the special report.

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.