Using Data-Driven Intelligence to Stay Ahead in Retail

| Oren Levy

Data-driven intelligence will ultimately enable retailers to cater to customer needs in a more individualized and sophisticated manner, without expending excessive effort, expense, and resources. Read on to learn how some retailers are analyzing consumer data to better understand and meet customer needs.

Here’s Why You Should be Exploring ASEAN Markets Before Braving the Giants

| Arthur Goldman

When expanding our ecommerce business to Asia, we launched in some smaller ASEAN (Association of Southeast Asian Nations) markets at the same time as attempting to break India. The results were surprising, as we found that markets such as Singapore, Indonesia and Malaysia quickly overtook India in terms of ROI, and Southeast Asia has since become one of our main focus regions.

Mobile, Omnichannel, and Personalization Take Center Stage

| Tim Parry

Another IRCE has come and gone, and attendees left thinking we’re much closer to a true omnichannel shopping experience than at this time last year. In this report by Multichannel Merchant, you will learn what we learned at IRCE 2015, including…

Capturing and Captivating the Impulse Buyer

| Tim Parry

Summer’s here and the time is right… for buying a new cooler. Your potential customer needs to replace his aging one, but how will you capture this impulse buyer?

Week in Review: Confederate Flags Pulled After Sales Spikes

| MCM Staff

The controversy surrounding the Confederate flag spilled to ecommerce sites and shopping carts, as retailers scrambled to stop sales of the Confederate flag. Here’s more about that, and a look at the rest of this week’s news, commentary and events.

Using Big Data to a Customer’s Personal Advantage

| Daniela Forte

What do you do with all that data you have? Are you leveraging the data to provide a personalized shopping experience? Here is what you need to know about using big data to your customer’s advantage.